Executive Vice President, COMEDY CENTRAL Enterprises
Mitch Fried is Executive Vice President, COMEDY CENTRAL Enterprises, a business division of COMEDY CENTRAL, which focuses on extending the channel's leadership position in the comedy industry through live performance, home video, audio recordings, consumer products, publishing and radio.
In this position, Fried spearheads the channel's efforts to maximize exposure and revenue across ancillary business lines and seeks to expand partnerships between COMEDY CENTRAL and the talent community through overall package deals that could encompass any combination of the network’s various business extensions. In doing so, Fried works closely with all COMEDY CENTRAL divisions, including the channel's development, programming, production, talent relations and acquisitions teams.
In addition, Fried also oversees the channel's successful COMEDY CENTRAL Live! stand-up touring business, which, since he launched in 2003, has sold over two million tickets and generating over $80 million in box office receipts. The touring business includes theaters, arenas, clubs, colleges, special events and partnerships with the industries’ two leading domestic comedy festivals, The New York Comedy Festival and the South Beach Comedy Festival.
Fried conceptualized, negotiated and launched COMEDY CENTRAL Radio on Sirius XM, a 24/7 channel programmed to support standup, sketch, talk and more from today’s top comedians, and continues to oversee the channel.
Fried joined COMEDY CENTRAL in 2001 as Vice President, Promotion Marketing and was promoted to Senior Vice President, Promotion Marketing in 2003. In those roles, he was responsible for all integrated marketing and sponsorship opportunities that supported the network's advertising revenue, including movie studio relations, promotions and stunts and worked closely with the networks’ advertising sales, programming and development groups to maximize revenue opportunities.
Before joining COMEDY CENTRAL, Fried was Senior Vice President, Marketing for Golden Books Entertainment Group in New York and prior to that he was Senior Vice President, Marketing at Broadway Video Entertainment, "Saturday Night Live's" production company. He was the Vice Presidents of Marketing at Viewers Choice and before that was Director of Marketing at Nickelodeon/Nick at Night and Director of Business Development at MTV Networks.
Fried holds a BBA in Marketing from Hofstra University's School of Business. He resides in Huntington New York with his wife and two children.